Friday, August 21, 2020

The Conquest of Spain by the Moorish Empire Essay

The Conquest of Spain by the Moorish Empire - Essay Example Moors’ triumph of Spain permitted the network access to the locale that had diverse strict and social practices and a change of culture in Spain, through osmosis of Moor’s rehearses and through negative reaction to a portion of the immigrants’ values, particularly after recover of A spanish area from the Moors. The victory of Spain, attributable to the propelled degree of Islamic human advancement, changed the social condition in Spain. Center to the human progress was social insurance administrations and offices that profited Spain. Initiated human advancement in Spain, coming about because of the success was improvement in science just as in innovation, information that changed people’s lives in Spain and stretched out to the remainder of Europe. Foundation of learning organizations and focuses, for example, the city of Cordoba in Spain is a case of importance of development that the triumph had for Europe. Advancement of learning foundations and critica lness of learning in the whole globe further distinguishes worldwide progress that could be credited to the Moors’ domain, its related Islamic culture, and the success of Spain (McCannon 133). Moore further clarifies the impacts of the triumph on social and strict acts of Europeans. Despite the fact that the Islamic religion was broadly impugned in the area, it stayed noteworthy and British researchers committed huge time contemplating it. Reaction to different parts of Moorish culture among Europeans additionally recommends conceivable absorption of the Islamic religion notwithstanding the negative mentality that Europeans had. This is on the grounds that despite the fact that the European battled the Moorish realm to its decrease, the kingdom’s reversal set up a renaissance in the area.

Tuesday, July 14, 2020

21st Century Issues For Adult, Vocational And Higher Education Essay

21st Century Issues For Adult, Vocational And Higher Education Essay 21st Century Issues For Adult, Vocational And Higher Education â€" Essay Example > 21st Century Issues for Adult, Vocational and Higher EducationModule 2Introduction As social, economic and technological modification gathers pace, individuals all over require to increase their skills and knowledge on a constant basis so that they can work and live significantly in the knowledge civilization. Training and education add to an individual’s personal improvement, boost their efficiency and returns at work, and ease everybody’s involvement in social and economic life. Additionally, training and education can give individuals the skills and knowledge required to generate income and increase their output there fore escaping poverty. As a result, investing in training and education is a future investment; skills and knowledge are the engines of social development and economic growth. The international community and UNESCO have put the striving objectives to make sure that the learning requirements of all youthful individuals and also adults are met through fair acces s to suitable education and life skills programmes (World Forum on Education, Dakar, 2000). This endeavor to offer literacy and fundamental education for adults and the youthful generation will affect the social and economic development of nations by making sure the aptitude of people to learn and present the base for their employability and entrée do respectable work (Ben-Ari, 2005). This essay will illustrate my experience in University, the challenges for the institution and how the institution might respond more effectively to the challenges of globalization for the benefits of students (Bennett, 2003). HIGHER EDUCATION-UNIVERSITYHigher education is becoming increasingly internationalized with more than 2.7 million students studying overseas and global student mobility is on the rise. Issues of reform, innovation, access and regional competitively in higher education have become increasingly significant. This is elucidated by the raised concern in eminence with regards to its effects in higher education. The IMHE, as the OECD forum on higher education, bring jointly governments and higher education institutions to share paramount performances to confront these issues through a network of studies, relationships, and research (Fisser, 2001). The Australian government is dedicated to making the country one of the most learned and vastly skilled workforce internationally so as to safe guard state long term economic affluence. In the year 2008, the Australian government instigated a Review of Higher Education in order to scrutinize the potential courses of the higher education segment, its suitability for function in meeting the requirements of Australian society and economy and the preferences of the continuing reforms (Lave and Wenger, 1991). Challenges Higher education is tremendously varied and the issues and challenges encountered by these institutions are also varied. Aspiration to learn offers the solutions- a mixture of products expertise and servic es to deal with these challenges and in the end facilitating these institutions attain their objectives (Ben-Ari, 2005). Most people who are in higher education and those who are concerned as members of board of trustees, the alumni councils and campus advisory boards are acquainted with the principles of accessibility, affordability and accountability (Lave and Wenger, 1991). These values have been conferred in higher education in reaction to regional sanctioning bodies and higher education charitable associations.

Thursday, May 21, 2020

Cereal Marketing Plan Essay - 1382 Words

OMG ACTIVE CEREAL TWO-YEAR MARKETING PLAN By Christine Shao Name and appropriateness of choice OMG is a pet phrase among teenagers and also I want to deliver a message to costumers that the cereal has amazing taste. Our target customers are teenagers, so the word ‘ACTIVE’ is used to describe how the teenagers should be. Summary of market position OMG Active Cereal is a new breakfast cereal which is based on rice bran. Rice bran has a high nutrition value and is rich in anti- oxidants and beta-glucan, which naturally helps lower cholesterol re-absorption. It is made from 100% wholegrain rice imported from China DongBei where produces the top rice in the world. It is also high in fibre, iron and the B vitamins, B1, B2 and niacin. OMG†¦show more content†¦Other notable strengths in OMG Active Cereal include: †¢We will use excellent grocers as global channels of distribution (i.e., Woolworths, Coles, and IGA etc.) †¢ Our pricing strategy is below most of our competition, giving OMG Active Cereal a competitive edge with consumers looking for value for their money. Weakness- A major foreseeable weakness OMG Active Cereal may encounter is that the cereal could be perceived by the public as just another â€Å"nutritious cereal†. There are many kinds of nutritious conscious cereals in today’s market produced by several different companies. Each year, a few more of these cereals are created and placed on each and every grocer’s shelves. A weakness for our newly released cereal could be that breakfast-eating consumers will group OMG Active Cereal along with the average nourishing cereals before eating or becoming cognizant of our cereal’s fantastic features other than especially served for the teenagers. Threat – OMG Active Cereal‘s most noteworthy threat is that soon, many cereal companies will also release a breakfast product that focused on teenagers. Opportunity - Compared to the rest of the market, OMG Active Cereal‘s most notable opportunity is that it is the first cereal which is especially served for the teenagers at the ages of 13 years to 19 years. Competitor analysis OMG Active Cereal has two major competitors- Uncle Tobys and Kellogg’s. Accounting to an online researchShow MoreRelatedMarketing Plan Cereal Bars3872 Words   |  16 PagesWake Up! Marketing Plan | January 17 2010 | Seminar Tutor – Hina Khan. | By James Craven, Katie Fortune, Rory Dunlop, Karl Dickey, Omar Farooq and Sarah Crawford | 1. Market Overview The cereal bar market in the UK in rapidly expanding. Bored with conventional approaches to cereal bars Wake Up bar aims to add extra value to an already popular product. The cereal bar market is now looking for extra ingredients in the bars to persuade customers on to that particular brand. 2. The currentRead MoreMarketing Plan For Kelloggs Cereal1340 Words   |  6 PagesCereal Brands in Our Culture Cereal in America has become a completely different product from cereal in other countries. America’s top cereal brands don’t aim for consumers to just have a delicious breakfast, they aim for much more and each at specific targets. The focus of this report will be revolved around three specific brands of cereal sold in America. Kellogg’s brand cereal will be covered first. Following, General Mills will be covered. Finally, a brand not so much known though advertisementRead MoreMarketing Plan for Breakfast Cereal Targeting Dhaka City Dwellers5305 Words   |  22 Pages‘roti’ or ‘Parata’ for breakfast. But consumers are becoming more health conscious and somewhat multi-cultural (in a way consumer’s are trying to adopt other cultures and eating habits) these days and that is where our focus is to emerge our breakfast cereal product with the changing culture. ii. Social: In addition to cultural factors, a consumer’s behavior is influenced by such social factors as reference groups, family, and social roles and statuses. In this context, reference groupsRead MoreCim Level 6 - Marketing Plannimg Process.Doc3625 Words   |  15 PagesPROFESSIONAL DIPLOMA IN MARKETING –LEVEL6 THE MARKETING PLANNING PROCESS MARKETING PLANNING AND CHANGING MARKET DEMAND MEMBERSHIP NUMBER : 12932235 SUBMISSION DATE : 5TH MARCH 2010 TASK ONE : RATIONALE AND MARKET PLAN. NUMBER OF WORDS : 3254 NUMBER OF APPENDICES: 4 TASK ONE: RATIONALE AND MARKETING PLAN FOR ROYAL FOOD LPPU TABLE OF CONTENTS page 1. 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Advertising is important at the launch stage, generating attention, interest, desire, and actionRead MoreThe Key Of Marketing Process1143 Words   |  5 PagesA.C.1.1 Marketing is the management action able to spot, foresee and please the customer claim in a profitable way, is a â€Å"process of developing and implementing a strategy to plan and coordinate ways of identifying, anticipating, and satisfying consumer demands in such a way as to make profits†, it is the tactical scheme that stand at the core of marketing, it is a set of agreements that enable buyers and sellers to exchange goods and services. The key words in marketing process are: a. IdentifyingRead MoreCheerios Swot Analysis1107 Words   |  5 Pagesbeen around for years and is a well known cereal / brand still with a significant share in the breakfast cereal market of 3%. COMMENTARY: The brand cheerios has been around since 1945 and comes from the strong brand Nestle which is a Swiss multinational nutritional company formed in 1905. A Mintel report by Clifford (2012) clearly shows that cheerios has a 3% market share of breakfast cereals. Whilst this does not seem particularly high, the branded cereal which holds the largest share is only atRead MoreUnited Cereal1105 Words   |  5 PagesUnited Cereal was an organization embodied with a strong set of core values. They believed in commitment, diligence and loyalty; attracted people to work for the company and promoted managers from within. Their managers were committed to â€Å"The UC Way† and certain deeply rooted beliefs like: †¢ â€Å"Listen to the customer†-led them to pioneer the use of research and focus groups. †¢ â€Å"Spot the trend, make the market†- led then to place high value on extensive market testing prior to launching new productsRead MoreExamining the Corporate Social Responsibility Claims of Kelloggs1715 Words   |  7 PagesIntroduction Breakfast cereals are an integral part of the British diet, and a key sector of the grocery market in the UK. The breakfast cereals market is made up of two main sectors: the ready-to-eat (RTE) sector, the hot cereals sector. It is a market that is well established and has been dominated by three main companies — Kellogg, Weetabix and Cereal Partners (an alliance between Nestlà © and General Mills.) (Keynote, 2011) Together these companies control two thirds of the UK’s cereal intake, which wouldRead MoreMarketing Analysis : General Mills989 Words   |  4 Pagesanother company and become the property of the buyer. Thorough study of the market has made General Mills maintains a leader position on the food industry through more than 100 years in the market. According to a business encyclopedia, Strategy is a plan a company develops to reach a determine objective and reflects the company’s strength, vulnerability, opportunities, resources, competitors and its mar kets. By Strategically scanning the environment GM has become one of the leaders in product development

Wednesday, May 6, 2020

The Human Brain Is The Greatest Intellectual Quest Of All...

Introduction The human brain is a very complicated part of the human anatomy. Kanwisher states in an inaugural article, â€Å"Understanding the nature of the human mind is arguably the greatest intellectual quest of all time.† The impacts occur when during the embryo phase of life development. As I was reading the article, â€Å"Gall proposed that the brain is the seat of the mind, that the mind is composed of distinct mental faculties, and that each mental faculty reside in a specific rain organ† (Kanwisher, 2010). The brain, the main center of our body that controls the function of each part. In the early stage of life, babies begin to develop their basic functions that even though babies do not have the ability to communicate, they learn very quickly how to talk and walk. Babies can see and hear to recognize the sounds, and they have their own language. The development of new words and sounds critical in this beginning stage life. The human brains are all developed the same; howe ver, the early development phase if critical for building out capacity. The human brain is one of the most mysterious tissues, and the neurons send signals to each other across a tiny gap between them via spreading electrical messages across vast networks to make your brain do what it does. For instance, monolingual and bilingual speakers. The question is whether monolingual or bilingual children do better on their education; are there any impacts for bilingual children? Positive or negative? Due to theShow MoreRelatedUnderstanding The Nature Of The Human Mind Essay1115 Words   |  5 PagesIntroduction The human brain is a very complicated part of the human anatomy. Kanwisher states in an inaugural article, â€Å"Understanding the nature of the human mind is arguably the greatest intellectual quest of all time. 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The appreciation of any art requires the same critical thinking and emotional awareness as poetry, making poetry a great first st ep toward enlightenment. Poetry has been known to unite readers and writers all over the world. While developing empathy poetry can trigger memories and to read poetry a reader must engage his feelings to receive the full effect. Discovering unknown passions and opening your imagination to a world outside of the normal can leadRead More Dr. Faustus Essay: The Tragic Downfall of Dr. Faustus1048 Words   |  5 Pagesand evil in these plays and their psychological implications reflect a historical background in which the church dominates the ethical and moral concepts of their time. Faustus defies societys norms and embraces the devil with courageous desperation, fully aware of the inevitable consequences, but incapable of being satisfied with his human limitations. nbsp; The play is divided into five acts, each of them representing a progressive stage of Faustus downfall, his moral and ethical decline.Read MoreThe World As Will And Representation1578 Words   |  7 Pageslike effort, desire, wanting, urging, and striving. Schopenhauer also contends that all nature, man included, is the manifestation of an endless will to life. Humans discover their suffering through will and want for more is what inspires this suffering. Discussion I concur with Schopenhauer’s claim that the world is motivated by a perpetual will that pushes people to pursue more at all times. 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The Role of the Media in US Political Contests Free Essays

Abstract: In contemporary US elections, the media is not only a disperser of information, but an active participant in the shaping of politics with an astounding influence on the outcome of political contests. With an increasingly partisan press it is important to understand the influence the press can exert on us, and we on them. In order to gain such understanding this essay explores the relationships between political candidates and the press, that relationship’s impact on election outcomes as well as the media’s ability to shape political agendas. We will write a custom essay sample on The Role of the Media in US Political Contests or any similar topic only for you Order Now The result is a circle of influence where all three; public, media and politician, can influence each other, but the media is the only player who swings both ways. Introduction: This essay will concern itself with the way in which the relationship between the agents of media and the political candidates themselves affects the role the media has played in US political contests after TV became a leading medium. It will also argue the extent to which this relationship has the power to set and change political agenda as well as shape the opinions of the voters. The Media’s Role: According to Cook (1998) the media is not only an intermediary in politics, but a political institution unto itself, and the reporter ‘a key participant in decision-making and policy making’ (1998, p.3). The impact of the media is most evident during election time when it becomes clear that the traditional view of the media as mere watchdogs and recorders of government (Cater, 1959) is not a sufficient label. The media’s role in US political contests and how it has changed over the last decades can be traced through two main aspects that shape the presence of politics in the US media and vice versa. These are as follows: 1) Political commercials. 2) Political media consultants and subjectivity. Firstly, let us look at the impact of political commercials. Gordon and Hartmann’s research suggests that ‘advertising is capable of shifting the electoral votes of multiple states and consequently the outcome of an election’ (2012). Advertisement thus becomes crucial to a political campaign, possibly at the expense of the political message. During the 2008 presidential elections, Obama spent nearly twice the budget of McCain on broadcasting TV commercials during the presidential election (Scheinkman, Mclean and Weitberg, 2012). Similarly, in 2004, the Republican National Party outspent the Democrats by approximately the same margins (Federal Election Commission, 2005). At the beginning of the Democratic primaries in 2007, Obama’s TV advertisement budget exceeded that of Hilary Clinton’s by almost $2,000,000 (Healy, 2007). In all cases, the biggest spender on TV commercials won the election. In 1972 however, McGovern lost the Ohio presidential primary to Humphrey despite spending more on his media campaign (Weaver, 1972). This pattern suggests a link between the volume and quality of advertisement in the media in a majority of the cases, and the political message seems a secondary concern. Not only commercials, but also the reporters and news themselves can be used to influence voters if fed the right information. Suskind claims that political consultants ‘have produced a new kind of candidate – attractive, well-connected and docile – attractive enough to come across on television, well-connected enough to bring in the kind of money needed to buy television time and docile enough to tailor words, and even ideas, to a consultant’s instructions’ (The New York Times, 1984). Suskind also argues that consultants limit the way the press can cover their candidate and thus manipulate the coverage to a certain extent. Both in commercials and in the role of the consultant, TV is a central channel of communication because it is an ideal arena to present an image or political persona, rather than an ideology. Consequently, the politician himself can become more important than his politics. The image of the politician presented through the media can generate economic support, which in turn generates more press, with an electoral win as the ultimate outcome. In this way, the media is crucial to the economy of politics. Diana C. Mutz argues that in addition to the impact of political advertisement, the sheer volume of information generated by the ever-expanding media machine can influence elections by increasing the risk of so-called â€Å"biased assimilation of information,† meaning that people end up choosing only news sources that reinforce their own preexisting political opinions (2006). Thus voters are not exposed to enough diversity in information to allow them a fully educated choice in who to vote for. Muntz’s argument suggests that the media was therefore more of an objective intermediary when it was a less influential one as it paradoxically accommodated the full picture better. The pendulum of influence swings both ways however, and the issues the media chooses to focus on outside election time can shape the agenda and electoral platforms the candidates will run on during the political contest. According to research, the media focuses more on the elections themselves as a horserace and concern themselves less with political issues (Ridout and Smith, 2008). What the news outlets report in the years between the political contests however, can hugely influence what the voters will deem important when deciding on their candidate. In the 1972 presidential election, McGovern ran on a platform of withdrawal from Vietnam, a huge issue devoted a lot of news coverage over several years. Obama’s 2008 campaign suggested more government involvement in the country’s welfare in the middle of a global economic crisis that saw a decline in capitalist ideology in the US. When Bloomberg was elected Mayor of New York in 2001, one of the key themes of his campaign was that with a city reeling economically after 9/11, it needed a mayor with business experience. Because big news is generally also big issues to the public at large, how much of the press is devoted to these stories can decide how much the public cares, and in turn how much the politicians should care. Conclusion: The perception of the media as an observer of the political world is still relevant to some extent, but the role of influencer and arbiter between the public and the politician has superseded it. Not only does the media provide an outlet for politicians to filter their agenda through, but the press can also contribute to shaping those agendas though selective news coverage. Though political consultants are becoming increasingly important in controlling the media, the explosion of social media heralds a shift in the public consciousness. With more access to political figures and more bloggers outside the news institution opining about political candidates, the role of the media seems destined to change again, and according to Comscore the change is already upon us in the 2012 elections (Comscore Inc, 2012). Reference List: Cater, D., 1959. The Fourth Branch of Government. Boston: Houghton Mifflin. Comscore Inc., 2012. The Digital Politico: 5 Ways Digital Media is Shaping the 2012 Presidential Elections. April 30 2012 Cook, T.E, 1998. Governing with the News: The News Media as a Political Institution. Chicago: University of Chicago Press. Federal Election Commission Press Office, 3 Feb, 2005. 2004 Presidential Campaign Financial Activity Summarized [online] Available at: http://www.fec.gov/press/press2005/20050203pressum/20050203pressum.html [Accessed on 20 August, 2012]. Gordon, B.R. and Hartmann, W.R., 2012. Advertising Effects in Presidential Elections. [PDF online] Available at: www.columbia.edu/~brg2114/files/AdEffects.pdf [Accessed on 20 August, 2012] Healy, P., 2007. Iowa Saturated by Political Ads In 11th-Hour Bid for Undecided. The New York Times, 28 Dec. pp. A1, A21. Muntz, D.C., 2006. How the Mass Media Divide Us. In: P.S. Nivola and D.W. Brady, eds. 2006. Red and Blue NationCharacteristics and Causes of America’s Polarized Politics. Washington DC: Brookings Institution Press. pp.223-248. Ridout, T.N. and Smith, G.R., 2008. Free Advertising: How the Media Amplify Campaign Messages. Political Research Quarterly [e-journal] Volume 61 (4), pp.598-608. Available through: JStor [Accessed 20 August 2012] Scheinkman, A., Mclean, A. and Weitberg, S., 2012. The Ad Wars. The New York Times Online [online] 23 May. Available at: http://elections.nytimes.com/2008/president/advertising/index.html [Accessed 20 August 2012]. Suskind, R., 1984. The Power of Political Consultants. The New York Times, 12 Aug. p.SM32 Weaver Jr., W., 1972. Ohio Vote Will Test Value of Media Campaign. The New York Times, 2 May. p.30. How to cite The Role of the Media in US Political Contests, Essay examples

Friday, April 24, 2020

The performance management concept

Introduction The performance management is the prescribed course of actions that contains the expectations of the organization and the manner in which employees will be evaluated on how they have performed against the expectations of the organization. Managing workers’ performances are meant to enhance the attainment of the organization objectives. Organizations have various techniques through which the performance of the workers can be managed.Advertising We will write a custom coursework sample on The performance management concept specifically for you for only $16.05 $11/page Learn More However, the plans, systems or criteria must meet certain conditions to make the management of the employees’ performances be more effective. Managers utilize performances assessment plans to manage the way employees carry out their obligations and how they align those achievements with the organization goals. The management of employees’ performan ces also includes the elucidation of the responsibilities as well as roles of employees within the organization (Martocchio, 2011). In addition, performance management also set priorities and goals to be achieved by the employees. The goal setting enables employees to increase efforts in their undertakings particularly on the assigned tasks in order to attain the set objectives. Employees’ growth and skills development is also one of the areas that performance management emphasizes. The employees’ growth in terms of enhanced skills is attained through training and long-term experience. The relationship between increased performance among employees and their improved skills as well as development is direct. The other important area in which performance management centers its attention is the improved communication between the employees and the top management. Through efficient communication, all issues that might hold back effective operations can be resolved. The most prominent performance management plans The major aim of performance management plan is to align the employees’ activities with the operations of the company, channel them towards attaining the company objectives, and make the company be more competitive (Gruman Saks, 2011). The most commonly used performance management plans include the strategic performance management planning and the administrative performance management plan. The strategic performance management planning takes into consideration long-term performance objectives. All the activities of the employees are aligned with the long-term strategic objectives of the company.Advertising Looking for coursework on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In other words, the strategic performance management plans includes those long-term objectives the employees are expected to achieve (Gruman Saks, 2011). The strategic plans on employes perfoirmances take into consideration the external or environmental factors that may influence the performances of the employees. On the other hand, the administrative performance management planning is immediate and takes into consideration the short- term objectives of the company employees are expected to achieve (Gruman Saks, 2011). The performance management plan looks into the internal influences on the workforce and utilizes the immediate resources to attain the objectives of the company. The consequences of performance management in an organization The major aim of the performance appraisals is to motivate and enhance the workers’ performances towards the attainment of the organization goals. In essence, performance management motivates employees to focus their efforts on accomplishing the given tasks. The motivating factor results from the development of incentives or compensations for greater performances (Martocchio, 2011). Compensation plans for greater performances enables e mployees to increase their efforts towards accomplishing the established goals. Such increased efforts lead to improved productivity. Increased productivity within the workforce translates into augmented organization’s performance. Moreover, the organization is capable of meeting its long-term objectives because of improved productivity and returns on investments (Martocchio, 2011). The relationship between compensation and performance management Most of the organizations use compensation plans to motivate workers. As a result, the performance of workers increases. In fact, employees are rewarded through appropriate compensation schemes for their performances. The organization compensation schemes are organized in a way that optimizes the employees’ performances (Martocchio, 2011). For instance, compensation is pegged on the attainment of specific tasks. Therefore, organizations that want to achieve higher target objectives must attach such accomplishments with increas ed compensations. Compensation plans should be included within the performances strategies in order to motivate employees. Through such motivations, employees’ productivity increases which in turn leads to enhanced performance of the organization. Moreover, compensation and improved job satisfaction are directly related (Gruman Saks, 2011). Therefore, managers should remain focused on compensation while developing their performance plans.Advertising We will write a custom coursework sample on The performance management concept specifically for you for only $16.05 $11/page Learn More Factors to consider while implementing the performance management plans Managers should understand that performance management should be an incessant course of actions and as such communication becomes critical in the implementation process. Communication ensures that roles and responsibilities of employees are translated efficiently and effectively (Gruman Saks, 20 11). Moreover, trainings are needed for the implementing managers as well as the employees. In addition, standards and measurement procedures should be established before the implementation process. In other words, managers should come up with appropriate appraisal plan derived from the current business processes. Conclusion Performance management ensures that all the business processes are geared towards attaining the set goals s and objectives. Performance management ensures that the organizations attain its short-term and long-term objectives through motivation of workers as well as strategic and administrative plans. The most important factor managers should consider is that performance should be implemented continuously. References Gruman, J. Saks, A. (2011). Performance management and employee engagement. Human resource management review. 21(1), 123-136. Martocchio, J. J. (2011). Strategic compensation: A human resource management approach. Upper Saddle River, NJ: Prentice Ha ll. This coursework on The performance management concept was written and submitted by user Charle1gh to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.